Hi! I’m coach jenna hoops, cscs.

I graduated in May of 2025 from the University of Wisconsin-Superior where I obtained my Bachelor of Science degree. I received a major in exercise science, as well as minors in psychology and coaching. I was blessed to be a two-sport athlete all through college, playing NCAA hockey and softball. In summer of 2025, I passed my Certified Strength and Conditioning Specialist (CSCS) exam through the National Strength and Conditioning Association (NSCA). I am now currently working on my master’s degree in strength and conditioning through Concordia University, St. Paul. Additionally, I work part-time as a sports performance and hockey sports skills coach at Training HAUS-Shakopee, as well as take on the role as assistant coach for the JV girl’s hockey team at Park of Cottage Grove High School. I am passionate and look forward to helping the next generation of athletes become the best version of themselves!

My coaching philosophy:

I am a big believer in having athletes create a set of clear goals that provide not only self-motivation but a clear product for what the training plan should entail as well. Based off the athletes’ goals, it is my job to create an organized, scientifically backed, periodized training program that is going to help the athlete reach their goals. From there, I can take on my role of training athletes. My coaching style doesn’t necessarily consist of yelling or raising my voice towards athletes, but one that motivates them through teaching the why behind what we are doing and being a resource to them in their athletic journey.  I want to be able to get to know them on deeper levels and show them that I want to support them in any way that I can. I strive to create a positive training environment, one that values commitment, hard work, integrity, and honesty.  Trust goes a long way; if athletes see that I am trusting them, they are much more likely to trust me back.  In my weight room, it will be expected that athletes abide by these values. In return, they can expect the same from me, as well as a strong desire to help them become the best athletes they can be. I strongly believe strength and conditioning coaches play a major role in advancing an athlete’s career. However, I also believe a strength and conditioning coach can only do so much. Ultimately, it is up to the athlete to want to put in the work necessary to reach their goals.

As stated before, I realize that as I gain experience in the field, my philosophy is likely to evolve. I believe my current philosophy is a strong foundation, and I look forward to building upon it. I also want to make it a priority that my philosophy is uniquely my own and not a copy of someone else’s. Taking another strength and conditioning coach’s philosophy is not authentic.  Even though it may have worked well for them, it likely will not be the right fit for you personally. Creating your own philosophy and building upon it over time, is the best way to set yourself up for success.

Having been a competitive athlete for most of my life, I look forward to helping the next generation of athletes grow and develop in their sport. I want them to get excited about their training, learn the “why” behind what they are doing, and strive to achieve their goals. I am excited to be a leader to them and motivate them to live a healthy lifestyle. Ultimately, I look forward to passing down my knowledge and experience to them in the best way that I can.